{"title":"Hinohara Hinoki's Wall Clock and tea tray","description":"\u003cp\u003eHinohara Village, Tokyo. Cypress trees grow in clear air and sunlight. These trees are carefully carved, polished, and shaped by hand. The dial features SOU・SOU's Textile design, \"SO-SU-U.\" When hung on the wall, \"SO-SU-U\" casts a beautiful shadow, and the warmth of handwork breathes life into the rhythm of time. The \"Hinohara Cypress Project\" is an attempt to connect nature and life. The completed wall clocks deliver time Quiet and gently.\u003c\/p\u003e","products":[{"product_id":"8062131","title":"Hinohara Hinoki's Coaster \/ Smile","description":"\u003cstrong\u003e■About the product\u003c\/strong\u003e\u003cbr\u003e\nA wooden coaster made using thinned Hinoki wood sourced from Hinohara Village in Tokyo.\u003cbr\u003e\nSkilled artisans from Hinohara Village have carefully and artfully cutting out SOU・SOU’s textile design.\u003cbr\u003e\n\n\u003cstrong\u003eAbout the “Hinohara Hinoki Project”\u003c\/strong\u003e\u003cbr\u003e\nThe “Hinohara Hinoki Project” is a sustainable initiative based in Hinohara Village, Tokyo, that makes effective use of thinned Hinoki trees.\u003cbr\u003e\nIts aim is to promote healthy forest management and revitalize the local community.\u003cbr\u003e\n\n\u003cstrong\u003eAbout Hinohara Village\u003c\/strong\u003e\u003cbr\u003e\nHinohara Village is the only remaining village within Tokyo’s mainland, surrounded by rich nature and beautiful mountains.\u003cbr\u003e\nBlessed with forest resources, including Hinoki (Japanese cypress), the area actively promotes sustainable practices that make use of thinned wood.\u003cbr\u003e\nThough close to the city, Hinohara Village offers the beauty of nature in every season — a place where a life in harmony with the natural world quietly thrives.\u003cbr\u003e\n\n\u003cstrong\u003eAbout Hinoki\u003c\/strong\u003e\u003cbr\u003e\nHinoki (Japanese cypress) is a tree species native to Japan and has long been used in temple architecture and traditional crafts.\u003cbr\u003e\nThe carefully selected Hinoki from Hinohara Village in Nishitama, Tokyo, is known for its beautiful grain and smooth texture — qualities that grow richer and more characterful with time and use.\n\n\u003ccenter\u003e\u003cspan style=\"font-size:1.2em\"\u003e\u003cstrong\u003e＜　Contact Information　＞\u003c\/strong\u003e\u003c\/span\u003e\u003c\/center\u003e\nIf you notice any issues, please contact us at the address below.\u003cbr\u003e\nYSC Co., Ltd.\u003cbr\u003e\nDairoku Kawada Building 6F, 3-23-8 Yushima, Bunkyo-ku, Tokyo 113-0034 Japan\u003cbr\u003e\n\u003ca href=\"tel:03-5647-6031\"\u003eTEL:03-5647-6031\u003c\/a\u003e\u003cbr\u003e\nFAX:03-6284-3772\u003cbr\u003e\nBusiness Hours: 10:00–17:00 (excluding weekends and holidays)\u003cbr\u003e\nhttps:\/\/www.y-s-c-co.jp\/","brand":"室内・食器","offers":[{"title":"One Size","offer_id":52695908778144,"sku":"80621319999","price":990.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0498\/7977\/7440\/files\/185276088.jpg?v=1754984085"},{"product_id":"8062132","title":"Hinohara Hinoki's Wall Clock","description":"\u003cstrong\u003e■About the product\u003c\/strong\u003e\u003cbr\u003e\nA wall clock made using thinned Hinoki wood sourced from Hinohara Village in Tokyo.Skilled artisans from Hinohara Village have carefully crafted the clock face, artfully cutting out SOU・SOU’s iconic textile design “SO-SU-U”. When hung on the wall, it casts beautiful, delicate shadows.\n\n\u003cstrong\u003eAbout the “Hinohara Hinoki Project”\u003c\/strong\u003e\u003cbr\u003e\nThe “Hinohara Hinoki Project” is a sustainable initiative based in Hinohara Village, Tokyo, that makes effective use of thinned Hinoki trees.\u003cbr\u003e\nIts aim is to promote healthy forest management and revitalize the local community.\u003cbr\u003e\n\n\u003cstrong\u003eAbout Hinohara Village\u003c\/strong\u003e\u003cbr\u003e\nHinohara Village is the only remaining village within Tokyo’s mainland, surrounded by rich nature and beautiful mountains.\u003cbr\u003e\nBlessed with forest resources, including Hinoki (Japanese cypress), the area actively promotes sustainable practices that make use of thinned wood.\u003cbr\u003e\nThough close to the city, Hinohara Village offers the beauty of nature in every season — a place where a life in harmony with the natural world quietly thrives.\u003cbr\u003e\n\n\u003cstrong\u003eAbout Hinoki\u003c\/strong\u003e\u003cbr\u003e\nHinoki (Japanese cypress) is a tree species native to Japan and has long been used in temple architecture and traditional crafts.\u003cbr\u003e\nThe carefully selected Hinoki from Hinohara Village in Nishitama, Tokyo, is known for its beautiful grain and smooth texture — qualities that grow richer and more characterful with time and use.\n\n\u003ccenter\u003e\u003cspan style=\"font-size:1.2em\"\u003e\u003cstrong\u003e＜　Contact Information　＞\u003c\/strong\u003e\u003c\/span\u003e\u003c\/center\u003e\nIf you notice any issues, please contact us at the address below.\u003cbr\u003e\nYSC Co., Ltd.\u003cbr\u003e\nDairoku Kawada Building 6F, 3-23-8 Yushima, Bunkyo-ku, Tokyo 113-0034 Japan\u003cbr\u003e\n\u003ca href=\"tel:03-5647-6031\"\u003eTEL:03-5647-6031\u003c\/a\u003e\u003cbr\u003e\nFAX:03-6284-3772\u003cbr\u003e\nBusiness Hours: 10:00–17:00 (excluding weekends and holidays)\u003cbr\u003e\nhttps:\/\/www.y-s-c-co.jp\/","brand":"室内・食器","offers":[{"title":"One Size","offer_id":52695909302432,"sku":"80621329999","price":19800.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0498\/7977\/7440\/files\/185275957.jpg?v=1754984094"},{"product_id":"8062130","title":"Hinohara Hinoki's Coaster \/ SO-SU-U","description":"\u003cstrong\u003e■About the product\u003c\/strong\u003e\u003cbr\u003e\nA wooden coaster made using thinned Hinoki wood sourced from Hinohara Village in Tokyo.\u003cbr\u003e\nSkilled artisans from Hinohara Village have carefully and artfully cutting out SOU・SOU’s textile design.\u003cbr\u003e\n\n\u003cstrong\u003eAbout the “Hinohara Hinoki Project”\u003c\/strong\u003e\u003cbr\u003e\nThe “Hinohara Hinoki Project” is a sustainable initiative based in Hinohara Village, Tokyo, that makes effective use of thinned Hinoki trees.\u003cbr\u003e\nIts aim is to promote healthy forest management and revitalize the local community.\u003cbr\u003e\n\n\u003cstrong\u003eAbout Hinohara Village\u003c\/strong\u003e\u003cbr\u003e\nHinohara Village is the only remaining village within Tokyo’s mainland, surrounded by rich nature and beautiful mountains.\u003cbr\u003e\nBlessed with forest resources, including Hinoki (Japanese cypress), the area actively promotes sustainable practices that make use of thinned wood.\u003cbr\u003e\nThough close to the city, Hinohara Village offers the beauty of nature in every season — a place where a life in harmony with the natural world quietly thrives.\u003cbr\u003e\n\n\u003cstrong\u003eAbout Hinoki\u003c\/strong\u003e\u003cbr\u003e\nHinoki (Japanese cypress) is a tree species native to Japan and has long been used in temple architecture and traditional crafts.\u003cbr\u003e\nThe carefully selected Hinoki from Hinohara Village in Nishitama, Tokyo, is known for its beautiful grain and smooth texture — qualities that grow richer and more characterful with time and use.\n\n\u003ccenter\u003e\u003cspan style=\"font-size:1.2em\"\u003e\u003cstrong\u003e＜　Contact Information　＞\u003c\/strong\u003e\u003c\/span\u003e\u003c\/center\u003e\nIf you notice any issues, please contact us at the address below.\u003cbr\u003e\nYSC Co., Ltd.\u003cbr\u003e\nDairoku Kawada Building 6F, 3-23-8 Yushima, Bunkyo-ku, Tokyo 113-0034 Japan\u003cbr\u003e\n\u003ca href=\"tel:03-5647-6031\"\u003eTEL:03-5647-6031\u003c\/a\u003e\u003cbr\u003e\nFAX:03-6284-3772\u003cbr\u003e\nBusiness Hours: 10:00–17:00 (excluding weekends and holidays)\u003cbr\u003e\nhttps:\/\/www.y-s-c-co.jp\/","brand":"室内・食器","offers":[{"title":"One Size","offer_id":52695909990560,"sku":"80621309999","price":990.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0498\/7977\/7440\/files\/185276081.jpg?v=1754984088"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0498\/7977\/7440\/collections\/185275957.jpg?v=1759733963","url":"https:\/\/www.sousou.co.jp\/en-as\/collections\/hinohara-hinoki.oembed","provider":"SOU・SOU netshop","version":"1.0","type":"link"}