SOU・SOU New Year's Gifts

A selection of gifts including New Year’s cards with hand towels and items featuring auspicious patterns. Perfect for expressing your New Year greetings and heartfelt thanks to others.

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SOU・SOU Isemomen

Traditional Isemomen Cotton Handkerchief

The secret of softness of Isemomen

Isemomen Cotton, a traditional fabric with over 250 years of history, is soft to the touch and resistant to wrinkles. We offer a variety of hand towels featuring designs dyed using the Kyoto Stenceil Yuzen technique.

Isemomen Cotton Textile Tenugui

The more you wash, the softer it is

Made from Isemomen Cotton, a traditional craft from Mie Prefecture. The fabric becomes softer and gains a richer texture with each wash, making it gentle and comfortable for children’s delicate skin.

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Usui Orifu Co., Ltd

Traditional Craft Designated by Mie Prefecture

Made in Japan from high-quality pure cotton yarn using traditional Meiji-era machinery, Ise Cotton is warm, wrinkle-resistant, and becomes softer and more textured with each wash.

Shimabun cotton scarf present

Autumn/Winter Limited Edition

Available only through this special offer! Receive one free scarf for every two scarves you order. This scarf is perfect for the upcoming season.

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Traditional Fabric

Isemomen cotton is a traditional fabric that remains unchanged since the Edo period.

Narrow fabric made using the same old production method with an extremely soft touch. The secret lies in its loosely twisted threads.Only one roll (13 meters) can be woven in a day using a single machine. When the natural paste is gradually washed off, the threads return to cotton-like state, so the fabric becomes softer. This soft touch is the charm of Isemomen cotton.