SOU・SOU Winter Style
Winter Kyoto Style
Winter Kyoto Style
With “SOU・SOU Winter Kyoto Style,” enjoy a pleasant moment of exploration. Walking along stone-paved paths as the winter breeze brushes past—those memories are sure to stay with you.
SOU・SOU’s Formal Wear
Modern Jap style for formal occasions.
Tighten the outfit
In Japanese aesthetics, there are three levels of formality: Shin, Gyou, and Sou.[SOU・SOU Gyou] offers items positioned as “slightly formal. Gyou series sits between traditional kimono and everyday styles
Muslin Kimono Blouse
A SOU・SOU style kosode shirt
A SOU・SOU style kosode shirt
Inspired by the three levels of formality in Japanese culture—Shin(真), Gyou(行), So(草)—this shirt is named So-i(草衣) as a relaxed “So(草)” garment, in contrast to the formal “Shin(真)” kimono. Made from lightweight, smooth-textured muslin for a comfortable and airy feel.
SOU・SOU 衣服
免费又有趣SOU・SOU日本传统服装
有趣且易于穿着的和服
我们消除了讲究风格的“着装”,提出了自由有趣的“穿搭”。适合现代生活方式的新流派日本服装品牌。
新商品
我们抛开对款式的执着,提供自由且愉悦的「穿着品」。这是融合现代生活风格的全新和服品牌。












