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News
[Streaming at 8:00 PM] 'The Eccentric's Steteco' Takashima Chijimi Enyuu Pants Live Stream
June 27 (Sat) 8:00 PM – 'The Eccentric's Steteco' Takashima Chijimi Enyuu Pants Live Stream: Hosted by Kei. Genre: Takashima Chijimi Enyuu Pants. Watch the live stream...
  
A Daily Anecdote
23rd Anniversary Short Sleeve T-Shirt
Today, we're featuring an item from the 'SOU・SOU Yousou.2026 Summer Collection.' '23rd Anniversary Short Sleeve T-Shirt' Created for SOU・SOU's 23rd anniversary...
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Takeyuki Wakabayashi
Kyoto Miscellany
Around Kyoto's Philosopher's Path
17. Exploring the Philosopher's Path in SOU・SOU Kyoto Style Located in Kyoto's Sakyo Ward. A lush, tranquil, and historic walking path—the Philosopher's Path. A leisurely stroll takes about 30–40 minutes. Visit nearby temples and shrines...
  
A Drawing a Day
Created on November 28, 2011
June's theme is 'Flowers'...
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Katsumi Wakisaka
Textile Design
Hundred Days of Color – Made in 2026
Vivid, full-bloom flowers in celebration A hundred days means 100 days And the 100th day after a child is born Traditionally, rice cakes are made and given to the child A day to celebrate May your special day be filled with vibrant flowers (Katsumi Wakisaka) ...
  
This Week's Recommendations
Special Feature: July Tenugui 'Hundred Days of Color' 
July's tenugui is 'Hundred Days of Color.' Vivid hues like a sunset The overlapping, irregular petals of torn paper Add depth and vibrancy to the flowers Perfect for celebrations or as a gift...
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Yoko Honma
This Week's Recommendations
Special Feature: July Tabi Socks
July's tabi socks feature 'Hundred Days of Color.' The 'Hundred Days' (Momoka) ceremony dates back to the Heian period. A special milestone to give thanks and wish for the well-being of a precious new life. A festive and meaningful occasion...
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Yoshinobu Terada
SOU・SOU Diary
June, with a Fresh Start
The rainy season has begun, and we're seeing more rainy days. With the rain comes the beautiful hydrangea season. It's the flower I most often stop to photograph along the roadside. So lush and gorgeous. Even the cloudy June skies make a perfect backdrop...
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Mika Yoshida
News
June Store Holidays
[Kyoto Stores] Hours: 12:00–20:00 Closed Wednesdays 'SOU・SOU Someori, Zaikama' is temporarily closed [Tokyo Stores] Hours: 12:00–20:00 [Itoken/SOU・SOU...
  

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SOU・SOU

A Kyoto-based brand that creates textile designs expressing the beauty and charm of Japan’s four seasons in a pop and modern way.
With the concept of “Creating a New Japanese Culture,” SOU・SOU incorporates traditional materials and techniques while developing products that fit contemporary lifestyles. From tabi shoes and Japanese clothing to sweets and furniture, we produce and sell a wide range of items, expanding the possibilities of Japanese textile design through collaborations across diverse industries.

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