Free Shipping Campaign Until 7.10 (Fri)

For orders of ¥5,000 or up (Overseas: ¥10,000 or up)

New
Midsummer Collection

Refreshing and comfortable. New summer Kyoto styles.

netshop Limited
Summer Pre-order

Dressing in the coolness of Kyoto

Outdoor Feature

Items for summer leisure

Store Info

SOU・SOU Stores / Staff

About using browser’s back button during payment

Reiwa7Year12Month26Day

Closed days in July

Reiwa8Year01Month01Day

Midsummer Collection

Reiwa8Year06Month25Day

Outdoor Feature

Reiwa8Year06Month25Day

Yousou. Pre-order

Reiwa8Year06Month18Day

Free Tanabata Sticker and Postcard

Reiwa8Year06Month18Day

SOU・SOU ✕ Wacoal Collaboration

Reiwa8Year06Month04Day

SOU・SOU's Kyoto Yukata

Reiwa8Year05Month29Day

Summer Warabegi

Reiwa8Year05Month29Day

Eco Tabi Socks SALE

Reiwa8Year05Month22Day

Summer Kabukimono

Reiwa8Year05Month13Day

Overdyed Fabric Sale

Reiwa8Year05Month13Day

Chizimi Cotton Clothings Feature

Reiwa8Year05Month13Day

Yousou. Summer

Reiwa8Year05Month05Day

Costume cooperation[Golden Kamuy』

Reiwa8Year04Month13Day

＜Free Shipping＞ Regarding Changes to Conditions

Reiwa8Year03Month05Day

Recruitment

Reiwa7Year08Month21Day

SOU・SOU's Blog

Read Today's Blog

Notice: [20：00 JST00] Delivery Stream 】Elegance Refreshing minds old time with, Summer SS NEW 3Gorgeous-de Introduction Live Streaming

6.25(wood) 20:00~ Elegance Refreshing minds old time with, Summer SS NEW 3Gorgeous-de Introduction Delivery: Kikoromo　Genre: KikoromoMidsummer CollectionPlanning Page Live Streaming Page He・・・

One Day One A little talk: JyuTo BoModern.saTsuku

This Day is [SOU・SOU Yousou. Introduction to the "2026 Summer collection" PlanningYo. [ "JyuTo BoModern.saTsuku" In FllaModern.s, it is a Bag name meaning "a bag that feels good to hold." ・・・

Takeshi Wakabayashi

One Picture a Day: 2012August18Day Production Notes

June is [Flower ”・・・

Wakisaka KatsuNi

SOU・SOUDay Diary: Thank you, as always, for your continued support

Thank you very much, as always, for taking a look. Festive is a purple springtime walk in Yunokawa. May placed the zodiac sign “, ” for my paternal grandmother and mother, who are in their late 80s. My grandmother says she feels like she is exhausted from work and retirement after enjoying FestiveBirthday and , Festive・・・

Yukawa Hisa

Notice: June Hours

【Kyoto Stores】 Business Hours: 12:00–20:00 Wed Wed: Regular Holiday ”SOU・SOUSomeori, SOU・SOUzaifu” is temporarily closed 【 Tokyo Each for store 】 Business Hours: 12:00-20:00 【Itoken／SOU・SOU・・・

Published Page

Midsummer Collection

Visually refreshing and comfortable. New summer Kyoto styles.

netshop Limited

Yousou. Midsummer Pre-order

【Period】Until 6/30(Tue) 【Gift】Grooming Accessories

Midsummer Collection

Visually refreshing and comfortable. New summer Kyoto styles.

netshop Limited

Yousou. Midsummer Pre-order

【Period】Until 6/30(Tue) 【Gift】Grooming Accessories

Outdoor Feature

For travel, camping and festivals. Outdoor items ideas

Lineup Released

deportare Midsummer

『SOU・SOU deportare Summer』Starts from 7/2(Thu)

SOU·SOU PROMOTION

Promotional items from SOU・SOU featuring our signature ‘SO-SU-U’ textile design

新商品

Oboro Dyeing Gauze Towel

Oboro Dyeing Gauze Towel

$6.00 and up

新商品

Fuji Pants

Fuji Pants

$88.00 and up

New

Bi-color Short Sleeve T-shirt

Bi-color Short Sleeve T-shirt

$39.00

NEW

Chizimi Cotton Hakama Pants

Chizimi Cotton Hakama Pants

$131.00 and up

新商品

Chizimi CottonFubi Kimono Shirt

Chizimi CottonFubi Kimono Shirt

$61.00 and up

新商品

Chizimi Cotton Harem Pants

Chizimi Cotton Harem Pants

$68.00 and up

新商品

Chizimi Cotton Square Top

Chizimi Cotton Square Top

$33.00 and up

新商品

Chizimi Dresses

Chizimi Dresses

$39.00 and up

SOU・SOU×HARIO Lampwork Factory

SOU・SOU×HARIO Lampwork Factory

$39.00 and up

新商品

Isemomen Cotton Kohabaori Eco Bag

Isemomen Cotton Kohabaori Eco Bag

$22.00 and up

NEW

Origami Shoulder Bag

Origami Shoulder Bag

$40.00 and up

Chizimi Cotton Gran Shirt One-piece Elbow Length Sleeve

Chizimi Cotton Gran Shirt One-piece Elbow Length Sleeve

$120.00 and up

新商品

deportare Handkerchief

deportare Handkerchief

$9.00 and up

New

PROMOTION Drawstring Bag

PROMOTION Drawstring Bag

$8.00 and up

新商品

Chizimi Cotton 40/40 Fubi Kimono Shirt Bi-color

Chizimi Cotton 40/40 Fubi Kimono Shirt Bi-color

$70.00

SOU・SOU × Wacoal

SOU・SOU × Wacoal

$73.00 and up

Chizimi Cotton Stand Collar Shirt SP

Chizimi Cotton Stand Collar Shirt SP

$95.00 and up

Saruel Pants

Saruel Pants

$84.00

新商品

Wide-legged Pants (Autumn/Winter)

Wide-legged Pants (Autumn/Winter)

$78.00 and up

新商品

Hakama Fuji Pants

Hakama Fuji Pants

$105.00 and up

新商品

Isemomen Cotton Kids Yukata (with belt)

Isemomen Cotton Kids Yukata (with belt)

$123.00 and up

新商品

Isemomen Yukata Dress

Isemomen Yukata Dress

$106.00 and up

新商品

Textile Slippers

Textile Slippers

$32.00

新商品

Chizimi Cotton40/40 Ainasen Fubi Kimono Shirt

Chizimi Cotton40/40 Ainasen Fubi Kimono Shirt

$114.00

新商品

Chizimi Cotton Fubi Double Collar Shirt

Chizimi Cotton Fubi Double Collar Shirt

$70.00 and up

新商品

Chizimi Cotton Skinny Pants

Chizimi Cotton Skinny Pants

$49.00 and up

Pajama

Pajama

$167.00

新商品

Monpe Workers Pants（Spring/Summer）

Monpe Workers Pants（Spring/Summer）

$57.00 and up

BIKE Jodhpur

BIKE Jodhpur

$88.00 and up

Henley Neck Long Sleeve T

Henley Neck Long Sleeve T

$61.00

SALE

SOU・SOU Textile sold in cuts（Chizimi Cotton）

SOU・SOU Textile sold in cuts（Chizimi Cotton）

$9.00 and up

Restock

Konsei Tie-dye Chita Cotton Bun Rectangular Dress Split Joint / Gradient Snowflakes Marine Green

Konsei Tie-dye Chita Cotton Bun Rectangular Dress Split Joint / Gradient Snowflakes Marine Green

$96.00

Restock

Chizimi Cotton 20/20 Ainasen Rectangular Dress / Peony Blossom

Chizimi Cotton 20/20 Ainasen Rectangular Dress / Peony Blossom

$140.00

Restock

Chizimi Cotton 20/20 Rectangular Dress / Burst

Chizimi Cotton 20/20 Rectangular Dress / Burst

$105.00

Restock

Chizimi Cotton 20/20 Ainasen Naginata Rectangular Dress / Gold Damask

Chizimi Cotton 20/20 Ainasen Naginata Rectangular Dress / Gold Damask

$149.00

Restock

Chizimi Cotton 20/20 Naginata Rectangular Dress ／Gypsophila

Chizimi Cotton 20/20 Naginata Rectangular Dress ／Gypsophila

$105.00

Restock

Isemomen Cotton Bun Square Top Split Joint / Gorgeous Lilac Color

Isemomen Cotton Bun Square Top Split Joint / Gorgeous Lilac Color

$57.00

Restock

Chizimi Cotton 20/20 Ainasen Square Top / Fan

Chizimi Cotton 20/20 Ainasen Square Top / Fan

$88.00

Restock

Chizimi Cotton 40/40 Cap Sleeve Top / Luxurious

Chizimi Cotton 40/40 Cap Sleeve Top / Luxurious

$61.00

Restock

Chizimi Cotton 40/20 Akiha V-neck Short Sleeve Dress / Dark Pink

Chizimi Cotton 40/20 Akiha V-neck Short Sleeve Dress / Dark Pink

$96.00

Restock

【net Limited】Chizimi Cotton 40/20 Akiha V-neck Short Sleeve Dress / Bright Blue

【net Limited】Chizimi Cotton 40/20 Akiha V-neck Short Sleeve Dress / Bright Blue

$96.00

Restock

Linen Kisaragi Poncho／carp is dragon in heaven and Blank Black Striped

Linen Kisaragi Poncho／carp is dragon in heaven and Blank Black Striped

$102.00

Restock

Linen Kisaragi Poncho／Fan and Blank White

Linen Kisaragi Poncho／Fan and Blank White

$102.00

Restock

Chizimi Cotton 20/20 Wrap Harem Pants Bi-color / Bluish Green×Gorgeous Green Jade Color 2

Chizimi Cotton 20/20 Wrap Harem Pants Bi-color / Bluish Green×Gorgeous Green Jade Color 2

$144.00

Restock

Chizimi Cotton 20/20 Fuji Pants 2.0 / Black×Peony

Chizimi Cotton 20/20 Fuji Pants 2.0 / Black×Peony

$114.00

Restock

Chizimi Cotton 20/20 Fuji Pants 2.0 / Dark Grey×Storm

Chizimi Cotton 20/20 Fuji Pants 2.0 / Dark Grey×Storm

$114.00

Restock

PROMOTION depo Nyan Charm／Black

PROMOTION depo Nyan Charm／Black

$25.00

Restock

Konsei Tie-dye Chita Cotton Bun Rectangular Dress Split Joint, Gradient Snowflakes Dark Purple

Konsei Tie-dye Chita Cotton Bun Rectangular Dress Split Joint, Gradient Snowflakes Dark Purple

$96.00

Restock

Chizimi Cotton 40/40 V-neck Shirt / Shadow of Flowers

Chizimi Cotton 40/40 V-neck Shirt / Shadow of Flowers

$61.00

Restock

Chizimi Cotton 40/40 V-neck Shirt / Ancient Fabric

Chizimi Cotton 40/40 V-neck Shirt / Ancient Fabric

$61.00

Restock

Chizimi Cotton 20/20 Ainasen Square Top / Ogata Korin's Irises Folding Screens-Recreation

Chizimi Cotton 20/20 Ainasen Square Top / Ogata Korin's Irises Folding Screens-Recreation

$88.00

Seasonal Picks

Gion Lion Dance is coming!

Lion Dance will be performing at SOU・SOU Kyoto store on 7/11(Sat)

Gion Lion Dance is coming!

Lion Dance will be performing at SOU・SOU Kyoto store on 7/11(Sat)

SOU・SOU's Kyoto Yukata

Not just for special occasions, but for everyday enjoyment

SOU・SOU “Tanabata”

Free Tanabata Sticker and Postcard for any purchase

SOU・SOU ✕ Wacoal

MADE IN JAPAN interior wear inspired by Japanese attire

Warabegi's Summer

For children who love to play to the fullest this summer.

SOU・SOU × HARIO LWF

Radiant textile designs infused with transparency and light. A “modern craftwork” that complements both Japanese and Western attire.

Summer Kabukimono

Light and airy summer style in vibrant array of colours and patterns.

“Straight-stitch” 20 Recipes

Simply sew straight—SOU・SOU Japanese wear recipes.

Chizimi Cotton Clothings

Feels like -2°C. Wearing chizimi cotton in hot & humid summer.

Itoken／SOU・SOU Sweets

Textile turned into sweets
For yourself or gifts

Articles

Kyoto Recommend

Travel spots go with SOU・SOU

Staff seasonal outfit

SOU・SOU Staff OOTD

Today's Customer

Customers who visited our store or shared on social media!

Special Interview

Tea Ceremony
Staff who love tradition culture

One Picture a Day

Message from textile designer Katsuji Wakisaka

Career

Partner Factories

We are looking for partner factories to help us produce SOU・SOU products.

Textile Designs

Reiwa8 years old

"Rift"

By cutting colored paper into squares, triangles, rectanglesDetails and makingWear the white parts that appearedWear through that cutting become as an accent , the scenery that cannot be drawn emergesWear ; this work captures the fascination of thiswith Patterns . Rift (2026, by Katsuj・・・

See the rest of the serieski

“Sayaka”

The wind is gentle and refreshing, and now too, with a gentle feeling, let us live each day. Whatever it may be, thank you for this refreshing present. （Katsuji Wakisaka） Refreshing (2024, by Katsuji Wakisaka) ・・・

Reiwa8 Years Work

“Dream of a Journey”

Travel offers all kinds of pleasures; the means of getting there are one of them. Whether by airplane, train, ship, or car, the way you travel changes the scenery and atmosphere of the journey. Each has its own charm and dreamlike quality. （Katsuji Wakisaka） Dr・・・

Reiwa8 Years Made

“FlowerTsumugi”

In the world of textiles, there is something called tsumugi. Silk yarn has irregularity, and it is woven with the unevenness intact, so it has a rough, rustic feel. Paper was crumpled and used to create a tsumugi-like texture, giving it a somewhat handmade, casual look. （Katsuji Wakisaka） Floral Tsumugi ・・・

“Adeyaka”

It is a word that is no longer used much, but it expresses a beauty that is gorgeous and elegant. A dark room opens up into a bright, refined kind of splendor. There is also a flamboyant charm to it. An elegant Tsumugi-like design. （Katsuji Wakisaka） Lustrous (201・・・

Created in 2012

“Flower Song”

You can hear the singing, and the voices of Large rings singing together. The bright and joyful Flower song with Patterns （Katsuji Wakisaka） Flower Song (2012, by Katsuji Wakisaka) Large blos・・・

Created before 2002

“Numinds old time with Comfort”

Like being wrapped in a doll's robe, gently and softly, as if in Flower's robe. It gives a warm feeling and lets the heart relax peacefully. Wrapped up, it's warm （Katsuji Wakisaka） Warmth (2001, by Katsuji Wakisaka) ・・・

“Tsumugu”

To spin thread. To spin stories. To spin life. “Tsumugu” means making something, but there is a feeling that it is steadily and earnestly being made on a daily basis. What has been spun may not be conspicuous, but isn’t it something that can be held with peace of mind? （Katsuji Wakisaka）・・・

“：00 JSTshiWearbe”

People pass through each moment, sharing time with ：00 JST. That Day—that ：00 JST—what were they doing, I wonder? Were they living each precious moment to the fullest? Each instant is a treasure. This ：00 JST before my eyes seems to want to live each precious moment. （Katsuji Wakisaka） Time S・・・

“Shijima”

What does “shijima” mean? It refers to a silence; the night is filled with silence, and the gate quietly opens in the stillness. Silence (2025, by Katsuji Wakisaka) “Shijima” mean・・・

LIV Broadast

About SOU・SOU

Concept / History / Designer

Store Info

SOU・SOU Stores / Staff

Itoken／
SOU・SOU

Kyoumizu store takeout sweets

Textile designs
turned into sweets

SOU・SOU Zaifu Monthly Sweets

NIHON NOIEPROJECT

A house full of Japanese charm

Costume Cooperation

SOU・SOU Costume Cooperation

Our Brands

SOU・SOU Tabi

The masterpiece of Japanese footwear
Japan's signature footwear

Tabi shoes are the pinnacle of Japanese footwear, combining tradition, functionality and design. As the only domestic tabi shoes brand in the world, we produce tabi shoes made from original textile designs.
View products

Tabi shoes are the pinnacle of Japanese footwear, combining tradition, functionality and design. As the only domestic tabi shoes brand in the world, we produce tabi shoes made from original textile designs.
View products
SOU・SOU Kikoromo

Free and fun SOU・SOU style modern kimono
The fun and easy- to-wear kimono

We offer clothing that is free and fun. A new genre of Japanese attire that fits seamlessly into modern lifestyle.
View products

We offer clothing that is free and fun. A new genre of Japanese attire that fits seamlessly into modern lifestyle.
View products
SOU・SOU Kei-i

Modern Kabukimono
Design for modern "kabukimono"

“Kabuki” originates from the word “kabukimono,” referring to those who dressed or lived freely beyond convention. We create styles for modern kabukimono, those who boldly express themselves through fashion.
View products

“Kabuki” originates from the word “kabukimono,” referring to those who dressed or lived freely beyond convention. We create styles for modern kabukimono, those who boldly express themselves through fashion.
View products
SOU・SOU Yousou.

Basics to match with Japan style
Style a kimono with basic casual items

We have created a Western clothing line that fits SOU・SOU. Based on comfortable materials, we are particular about details such as buttons, pockets, and embroidery. Basic & simple, a little nifty ... It is a proposal of such daily fashionable clothes.
View products

We have created a Western clothing line that fits SOU・SOU. Based on comfortable materials, we are particular about details such as buttons, pockets, and embroidery. Basic & simple, a little nifty ... It is a proposal of such daily fashionable clothes.
View products
SOU・SOU deportare

Wear made for cat-like movement
Sportswear designed for "cat-like movement"

“deportare” is a Latin word that serves as the root of “sports.” Inspired by the carefree movements of cats — strolling on a whim or suddenly dashing after a toy — this line embodies the concept of “cat-like movement."
View products

“deportare” is a Latin word that serves as the root of “sports.” Inspired by the carefree movements of cats — strolling on a whim or suddenly dashing after a toy — this line embodies the concept of “cat-like movement."
View products
SOU・SOU Warabegi

Children's kimono in SOU・SOU style
Kids kimono SOU・SOU Style

With the concept of warabegi—the pure, childlike spirit—SOU・SOU presents its take on traditional Japanese clothing for children, crafted mainly from soft Isemomen cotton tenugui.
View products

With the concept of warabegi—the pure, childlike spirit—SOU・SOU presents its take on traditional Japanese clothing for children, crafted mainly from soft Isemomen cotton tenugui.
View products
SOU・SOU Hotei

Bags to match SOU・SOU’s Japanese attire
Bags that compliant with kimono

From pop furoshiki to gamaguchi clasp purses with leather straps and bags made from narrow-width fabric, we offers bags to match with Japanese attire.
View products

From pop furoshiki to gamaguchi clasp purses with leather straps and bags made from narrow-width fabric, we offers bags to match with Japanese attire.
View products
SOU・SOU Isemomen

Traditional Fabric・Isemomen Cotton Tenugui
The secret of softness of Isemomen

“Isemomen cotton”, a traditional fabric with over 250 years of history, is soft, highly absorbent, and resistant to wrinkles. Discover tenugui dyed in Kyoto stencil yuzen with SOU・SOU’s pop designs.
View products

“Isemomen cotton”, a traditional fabric with over 250 years of history, is soft, highly absorbent, and resistant to wrinkles. Discover tenugui dyed in Kyoto stencil yuzen with SOU・SOU’s pop designs.
View products
SOU・SOU Okurimono Gift Shop

Collaboration items and Gifts
Collaboration items & gift

Collaboration items such as sweets, daily necessities, and stationery, as well as souvenirs and petit gifts. We have a wide range of items for celebrations and everyday use.
View products

Collaboration items such as sweets, daily necessities, and stationery, as well as souvenirs and petit gifts. We have a wide range of items for celebrations and everyday use.
View products
SOU・SOU Someori

Original textile printed by Kyoto stencil yuzen
Japanese pop textile design

SOU・SOU fabric sold by the unit. Enjoy the fun of colorful patterns that brighten everyday life — perfect for “straight-stitch” clothing and more
View products

SOU・SOU fabric sold by the unit. Enjoy the fun of colorful patterns that brighten everyday life — perfect for “straight-stitch” clothing and more
View products
SOU・SOU Zaifu

Tea ceremony to enjoy textile sweets
Tea ceremony to enjoy designed sweets

A casual tea gathering without any formalities. SOU・SOU style tea experience where you can enjoy a bowl of matcha paired with original seasonal sweets inspired by monthly textile designs.
View products

A casual tea gathering without any formalities. SOU・SOU style tea experience where you can enjoy a bowl of matcha paired with original seasonal sweets inspired by monthly textile designs.
View products

About
SOU・SOU

A Kyoto-based brand that creates textile designs expressing the beauty and charm of Japan’s four seasons in a pop and modern way.
With the concept of “Creating a New Japanese Culture,” SOU・SOU incorporates traditional materials and techniques while developing products that fit contemporary lifestyles. From tabi shoes and Japanese clothing to sweets and furniture, we produce and sell a wide range of items, expanding the possibilities of Japanese textile design through collaborations across diverse industries.

View more View more