Pre-order Gift
PRESENT
SOU・SOU 2026 Summer COLLECTION

Receive 1 gift with every pre-order totalling 9,000 yen

Pre-order Period

6.18thu-30tue

2026 Summer Pre-order

次のセクションへ
Yousou. Midsummer 2026
Yousou. Midsummer 2026

Line-up now available

On sale from 12nn on 18 Jun(Thu)

※Please wait a little while until sales begin

netshop Limited

Yousou.

Summer New Pre-order

Pre-order Period

6.18thu - 30tue

Dressing in the coolness of Kyoto

Chizimi Cotton and linen. We have selected fabrics suited to summer and tailored them into Western-style.
Created by SOU・SOU, a brand with a heritage in traditional Japanese attire. The relaxed silhouette does not cling to the skin, creating space for the breeze to pass through.
A subtle sense of coolness, both in appearance and comfort.

  • Pre-order Gift
  • Pre-order Gift
  • Pre-order Gift
  • Pre-order Gift
  • Pre-order Gift
“Mesh Pouch” Present

During this period, receive 1 free gift for every pre-order of eligible products totalling 9,000 yen or more.

※Max. 3 gifts＞See the bottom of the page for details

“Mesh Pouch” Present

During this period, receive 1 free gift for every pre-order of eligible products totalling 9,000 yen or more.

※Max. 3 gifts＞See the bottom of the page for details

BAG

The "Good Bag"

A one-shoulder ‘bon sac’—which means ‘good bag’ in French. A simple, functional design, originally used by sailors on board ships.

T-SHIRT

23rd Anniv. T-Shirt

"WAKISAKA KATSUJI / SOU・SOU MUSEUM" opened to mark SOU・SOU’s 23rd anniv.. T-shirt features the design inspired by the museum’s entrance gate.

LINEN WRINKLE

Breathable Cutting

Blouses and dresses with a relaxed fit that allow the breeze to pass through. We also offer patterns that showcase the fabric’s natural texture.

TUNIC＆ONEPIECE

A slightly long and loose fit

A slightly longer length that conceals the hip line. With its relaxed silhouette, this piece feels as though you’re wrapped in air.

SHIRT

Authentic indigo-dyed Shirts

The world’s first dyeing technique involving hand-printing with natural indigo. Its appeal lies in the deep hues and natural fading unique to genuine indigo.

BOTTOMS

重なりと縫いから生まれるデザイン

‘BORO’—fabric that patched, layered and stitched together. We have captured its unique character in our textile designs.

HAT

Reversible hat with two different looks

A reversible hat featuring a patterned and plain side, allowing you to enjoy different looks. Perfect accent to your outfit.

PRESENT
Flocked Mesh Pouch
Receive 1 gift with every pre-order totalling 9,000 yen

Mesh pouch featuring a 3D flocked "SO-SU-U" design. Transparent design that is easy to see the contents, and with divider pockets and Y-shaped charm. Handy for everyday use and travel.

  • Pre-order Gift
  • Pre-order Gift
  • Pre-order Gift

〇Material: Polyester, Nylon, Zinc Alloy
〇Dimensions: approx. W200×H140 mm
〇Made in China

※Max. of 3 gift per order (2 colours / Cannot be specified)
※Receive 1 gift for every pre-order totalling 9,000 yen on eligible products (automatically added to your basket)
※The gift is based on the total product price before any coupons or discounts are applied
※The details of this offer are subject to change once the limited stock has been exhausted
※Only for "Yousou. Midsummer" pre-order items.

IMPORTANT
Pre-order Period

6.18thu - 30tue

7.7（Tue）～Shipped from Kansai

1) Pre-order on netshop only
2) You cannot specify a delivery date for pre-order items
3) Pre-order items cannot be gift-wrapped
4) Items with different expected arrival dates cannot be shipped together, nor can multiple orders be combined for dispatch
5) Rakuten Pay and deferred payment methods cannot be used
6) Arrival dates may vary depending on the item
7) We may be unable to fulfil your order due to production circumstances

Look Book

●メルマガキーワード：『 京都の涼を、装う。 』＜※2026/06/23まで有効＞